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Fiona Apple wants to change the world with ‘Pure Imagination’. In a rather odd collaboration, Fiona Apple has teamed up with Chipolte Mexican Grill for their latest ad campaign. As with most things Fiona Apple is involved with, it’s a little odd. Below is the promotional video for ‘Pure Imagination‘ (a remake from the 1971 film classic ‘Willy Wonka and the Chocolate Factory‘).